Tell Your Story – Communications ToolkitYou are passionate about your work. Seize opportunities to work with the media to increase public awareness about your work and how it improves the quality of life for the Alaskans you serve. Why is telling your story important? In today's crowded media environment, organizations hoping to get their messages to key audiences, build support and shape debate must embrace strategic communications to achieve their goals.
Rasmuson Foundation partnered with The SPIN Project, a nonprofit communications
consultancy, to create this toolkit in the hopes that it would serve as a useful resource
for those organizations wanting to learn more about the power of strategic communications.
Continue your momentum. Tell your story.Additional opportunities to learn about communications:
The Foraker Group
Smart Chart online communications planning tool